WISCO Cooperative Association

WATDA ENDORSED

On behalf of the Wisco Staff, Board of Directors and our Partners, thank you for taking the time to preview our newest Buyer’s Guide. In the coming pages, you’ll see many of our leading Partners who are committed to providing professional expertise, special pricing and rewards for being a Wisco Member. We are grateful for all the returning Partners and excited to introduce many new names too. Please know each business listed and its personnel have met the standard to become a Wisco Partner—sharing a commitment to quality service, quality products and savings. Wisco Cooperative Association’s mission began back in 1972 with just six local Wisconsin auto dealers. In a few years, it grew to several hundred, and so did the cooperative’s buying power. Manufacturers and distributors quickly realized the association provided an efficient means of business—streamlining their sales and marketing efforts, increasing volume and allowing for even greater discounts. Joining is simple: Licensed dealers complete an application and purchase one $1,000 share of Wisco Stock. There are no annual fees, an automatic 5% annual return on the stock value plus added return on purchases through the annual Member Rebate. In addition, if a Member sells their business or simply decides to leave, the stock certificate is returned and the $1,000 is refunded in full. Today, Wisco is among the largest auto/truck dealer cooperatives in the nation, with more than 530 Members that represent over 950 locations. It remains 100% member-owned. Over the past four years we’ve worked to improve our value, convenience and efficiency. With the launch of www.Wisco.com and recently www.WiscoDirect.com, Members can access dozens of manufacturers’ products online, including supplies, parts, vehicle accessories, tooling and equipment. On behalf of our staff and the Wisco Board of Directors, thank you for 53 years of service. Rest assured, we will continue to find new opportunities to address the needs of dealers, whether you’re a new car, used car, heavy truck, collision center or independent. Our mission is to find solutions, align with quality partners and provide pathways to success. Sincerely, Joe Maass President Presidents: Chuck Radlinger, John Hackman & Joe Maass

Wisco Cooperative Association was formed in 1972 by six Wisconsin auto dealers to gain purchasing power with national suppliers. Today, the cooperative remains steadfast in service to licensed auto/truck dealers, totaling over 530 Members and nearly 800 locations across the Midwest. Working directly with vendors and manufacturers, Wisco is eager to create mutually beneficial relationships by streamlining the sales/purchasing process. The result is simple: lower prices.

Auto Body Shop • Shop Equipment Indoor & Outdoor Lighting • Paper Products Parts & Accessories • Paper Products Wisco.com is ever-changing and continues to add products to keep our member partners positioned for success. If you need something specific and cannot find it, give us a call. Our decades of experience make Wisco a great resource for the hard-to-find parts, tools and more. Next-day delivery on 2500+ products from our warehouse is accessible through www.wisco.com.

On-Site Demo www.procutusa.com/request-demo.aspx Pro-Cut USA Website www.procutusa.com B17 Intro Video www.youtube.com/watch?v=byCzZnq_l70 X15 Intro Video www.youtube.com/watch?v=OVRjAAvWwGc

All prospective members must be approved by the Board of Directors and purchase one $1,000 share of Wisco stock for each location. Members are rewarded a 5% annual dividend and a Patronage Rebate based on their purchases. Savings, dividends and rebate funds have no minimum purchase requirements. If a Member sells their business or decides to leave, they simply return the stock certificate and their $1,000 is returned. Any business would be hard-pressed to find a greater return and lower-risk investment than a Wisco membership. There is no catch or gimmick. The Wisco Cooperative Association remains among the USA’s largest and fiscally solid automotive co-ops. Wisco was founded with one main objective: provide dealers with savings on quality products. For fifty years, the requirements have remained unchanged; prospective members must be a licensed dealership in good standing financially and within the industry.

FACTORY MPC HUNTER ENGINEERING HALRON LUBRICANTS WURTH USA CINTAS KENT AUTOMOTIVE ECP PROTECTION CHALLENGER LIFTS MSC NEU TOOL & SUPPLY BENCO EQUIPMENT MEDCO TOOL BORROUGHS WEATHERTECH WAKEMAN EQUIPMENT SALES When we say this, we mean it. With millions of products, parts and supplies at hand, Wisco is your source for equipment and tooling, heating and electrical hardware, garment services, promotional items and more! GRAYBAR ELECTRIC DSI AUTOMOTIVE PRODUCTS NASSCO BLACK GOLD ENVIRONMENTAL CURT MANUFACTURING AGRI-COVER CONTINENTAL BATTERY AUTO SERVICE AIDS NORCO INDUSTRIES CREST INDUSTRIES MATHESON TRI-GAS STAN DESIGN DELEGARD TOOL JOHN DOW INDUSTRIES SHURE MANUFACTURING REELCRAFT INDUSTRIES INDOFF SVI INTERNATIONAL WERNER ELECTRIC SUPPLY CARRIER FIRE & SECURITY GLOBAL EQUIPMENT CO PETOSKEY PLASTICS PIONEER RIM & WHEEL CO HERB KUHN EQUIP SALES C-AIRE INC MYERS TIRE SUPPLY UNI FIRST SVI INTERNATIONAL

SPECIALTY COLLISION EQUIPMENT SAFETY Increase safety by protecting technicians from strain and injury. QUALITY Improve your customers’ quality by reducing the chance of potential damage. PRODUCTIVITY Increase productivity and profitability by reducing the need of multiple technicians. Pound for pound, WypAll® GeneralClean™ X60 Multi-Task Cleaning Cloths absorb more than two times as much water as rags Absorbs up to 70% more water per sheet, 2x faster than rags 70% of users choose WypAll® X60 over rags to remove sticky residue from a surface WypAll® is the #1 wiping solution in the U.S. and Canada www.liftkingproducts.com

Duluth Ashland Ironwood Marquette Crystal Falls Iron Mountain Rhinelander Wausau Menominee Marinette Green Bay Appleton Oshkosh Sheboygan Milwaukee Madison Chicago Rockford Cedar Rapids Dubuque La Crosse Rochester Marshfield Eau Claire Minneapolis St. Paul OUR N I NE ZONES Wisco Cooperative Association is continuously growing. This gives our membership the power to leverage a competitive edge over non-members. Wisco hosts an Annual Meeting & Golf Outing where vendor participants are invited as event sponsors to spend the day with our Members, demonstrate support for this business and enjoy the day together.

Our partnership with Wisconsin Auto Truck Dealers Association (WATDA) completes the “Circle of Service.” Wisco provides the materials and services that run an efficient business, while WATDA works to protect and serve the auto/ truck dealer industry. Whether reinforcing laws that support business or working to prevent the implementation of unfair legislation, WATDA’s contributions to our industry are invaluable. Vehicle Alignment Equipment Waste Oil Heating Systems Hand, Power & Shop Tooling Automotive Lifts • Air Quality Uniform Services • Promotional Help

Our team has been servicing the automotive industry for over 20 years. Whether you are building a new shop, remodeling or need your equipment maintained and running smoothly, we are here to assist you through every step, from concept to completion! www.platinum-equipment.com 320-491-6207

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